Our Story

We started 8th Wonder because we wanted to create more than a beverage, we wanted to create an experience- a fantastical escape from the mundane. Our sparkling teas are a catalyst for exploration, holistic wellness, and the rediscovery of simple pleasures. Rooted in our love for nature, ancient ingredients, and moments of refreshment, 8th Wonder Tea was born.

Our story begins in Boulder, CO. with our to-be founder, Reed Rush, working an utterly soul-crushing job as a grocery manager. Working full-time in a health food store often left him staring at endless shelves of beverage brands. He’d take a glance at their colorful labels, and consider their allure – from taste and ingredients to messaging. He began studying herbalism and natural health...slowly formulating an idea for the future of that beverage aisle. One that included a new kind of brand that could be more innovative and distinctive than the ordinary cans lining the shelves. Then one day, our guy Reed was convinced he could make that idea a reality. To create something better, more exciting, something that would transcend the world of tea as we know it! An idea worthy of an Owen Wilson “Wow.”

Inspired and determined, Reed started experimenting with recipes combining organic herbs and ingredients in his kitchen crockpot. Testing his new concoctions with willing friends, and through some trial and error, he finally had something worth taking the next step. He met with professional food scientists and began formulating a groundbreaking beverage – an 8th Wonder, as we like to say.

From those early experiments, 8th Wonder Tea was made manifest. From day one, our founder was committed to the organic movement, using only ingredients found in nature with names you can pronounce; no ‘extra’ or artificial anything. We went to market with a beverage that could convert even the most hardcore Mountain Dew fan into a sparkling tea sipper – without turning them into a hippie (at least not right away). With 8th Wonder Tea, we’re simply changing the conception of just how good “healthy” can taste when done right. In some fated form of cosmic irony, 8th Wonder Tea now graces the shelves of that same beverage aisle where it all began. Now Reed can return to the old grocery store with a new satisfaction that he’s created the iconic cans of sparkling tea staring back at him. It's a funny thing, life, how it can come full circle like that. But in a universe of chaos, crockpots, boring day shifts, daydreams, and ancient herbs, Reed created a truly wondrous tea.

We're not your average tea brand, and we don’t want to be. We’re on a mission to provide a flavorful, exciting, and all-around healthy beverage that’s open-minded, refreshing, and a euphoric escape from the day-to-day. We believe in the power of ancient ingredients and are committed to using only the highest quality, sustainably-sourced organic herbs to create our unique and delicious tea flavors. So get your zen on with every swig, and savor each moment– even beyond the last drop.

Join us on our journey and discover your wonder with 8th Wonder Tea.