Interview: 8th Wonder Tea using exotic superfood ingredients
A start-up called 8th Wonder Tea, from Colorado, is launching a new ready-to-drink (RTD) "superfood" tea range that claims to "supercharge body and mind". Containing unusual ingredients like ashwagandha and ginseng, the team behind the product hope to target young, millennial consumers when they launch in April this year. We spoke to Reed Rush, co-founder of 8th Wonder Tea, about the range, how they created the drinks and about the ingredients.
Read the full interview on foodbev.com
8th Wonder taps into adaptogen trend
Another new brand at BevNET Live using tea as a base was Denver-based 8th Wonder, which is looking to bring 'superfood' teas featuring on-trend 'adaptogenic' ingredients including ashwagandha and ginseng to market in 2016.